MATTHEW LOW ✎ Creative Director

Matt SVP Creative Director at BBDO. Matt like creative that drives sales. Matt like creative that plays off culture. Matt host podcast during COVID to interview people who lost their job. Matt named to Adweek's Creative 100, Business insiders “50 rising stars”, and Forbes 30Under30. Matt no longer 30. Matt still creative. Matt work. Matt work a lot. Matt writer. Matt fly drone. Matt do triathlons. Matt follow stock market. Matt technology nerd. Matt dad. Matt die-hard sports fan with zero championships. Matt wearing Biore blackhead nose strip. Matt like dumplings. Matt determined to beat Bobby Flay. Matt think you probably stopped reading. Matt probably right. Matt can be reached at malow930@gmail.com


 


AWARDS & RECOGNITION:

(from the people that count, not my parents)

Forbes 30Under30: Marketing & Advertising 2022

Adweek’s Creative 100: Agency Talents To Watch 2021

Business Insider: 50 Rising Stars of Madison Avenue 2021

Most Valuable People Award  // BBDO

The Side Show - Best In Category “Bouncing Back”

2024
Cannes -  Bronze: Innovation in Outdoor “WhatsApp Privacy Swap”
Cannes -  Shortlist: Ambient Outdoor “WhatsApp Privacy Swap”
One Show -  Bronze: “WhatsApp Privacy Swap”
One Show
-  7x Shortlist “WhatsApp Privacy Swap”
Cresta Awards -  1x Bronze “WhatsApp Privacy Swap”


2023 
Webby -  Shortlist: best social impact campaign “TheirWorld Let Me Learn”
One Show -  3x Shortlist “TheirWorld Let Me Learn”
One Show -  Shortlist “FedEx Superbowl Halftime Show
Business charity awards -  Shortlist “TheirWorld Let Me Learn”

2022 
Shorlist for Creativepool Annual 2022: Next Gen Talent Of The year

Webby - 2x Shortlist: Best use of stories & promotions “Snickers Fleets”
One Show -  Shortlist “Snickers Fleets”

2021 
2x Shorlist for Creativepool Annual 2021: Covid Podcast & Emerging Talent

Fast Company 10 Most Innovative Companies in Advertising - BBDO / Dunkin’ The Charli

Effie Awards: Most effective individual Agency - BBDO NY

Effie Awards - 3x Gold “The Charli” (Influencer Marketing - Beverages - Youth Marketing)  
Effie Awards - 1x Silver “The Charli” (Social Media)  
AICP Next Awards- Winner Best Use of Influencer “The Charli”
Fab Awards - 2x Gold “The Charli”
Webby - 2x Shortlist “The Charli”
One Show -  Shortlist “The Charli”
Directory Mag - Shortlist “The Charli”
Cresta - 2x Shortlist “The Charli”

Directory Mag - Shortlist “Pedigree Doghouse”
Mercury Radio - 2x Finalist “Pedigree Doghouse”

2020
Clios Sports - Bronze “Coach Randel: A Test Of Time”
One Show - 2x Shortlist “Coach Randel: A Test Of Time

One Show - 3x Shortlist “Dunkin' Doc”
Caples - Silver “Dunkin' Docs” 
Caples - Shortlist “Dunkin' Delivers”

2019
D&AD - Wood Pencil “KLM Care-E” 
D&AD - 5x Shortlist “KLM Care-E” 
NYFestival - Bronze “KLM Care-E” 
NYFestival - 3x Finalist “KLM Care-E” 
AICP Next - Shortlist “KLM Care-E” 
Adweek Project Isaac - Winner “KLM Care-E” 
Inaugural Gerety Awards - Bronze “KLM Care-E” 

ADDY - Silver “ADC Rare For A Reason”

Kinsale Shark - Shortlist “DIRECTV Everywhere” 
One Show - Shortlist “DIRECTV Everywhere” 
NYFestival - 3x Finalist “DIRECTV Everywhere” 
Clios - 2x Shortlist “DIRECTV Everywhere” 
Ad Of The Day - “DIRECTV Everywhere”


Oh, yeah...I’m also into ASMR