Pedigree Doghouse

Still waiting to be let onto Clubhouse? Here’s How 25 Shelter Dogs Beat You to It

Pedigree became the first brand to create a campaign on the newly popular audio app, Clubhouse by "hacking" the platform and creating accounts for shelter dogs.

A fully proactive idea that was executed from start to finish in only three weeks. 

Some people were even upset that dogs got invites to Clubhouse before them, but most people loved it!